Drift Publishing is a graphic-spatial practice that explores how publishing can function as a performative, participatory tool to activate our perception of space. Starting from site-specific work on the Bijloke site in Ghent, this project investigates how wandering (or dérive), movement and observation can become foundations for visual translation.
Rather than documenting architecture as static, Drift Publishing embraces the temporary, the hypothetical, and the subjective. Through intuitive movement, sketching, scanning and notation, spatial narratives emerge — not to represent space, but to reinterpret it. The resulting publications act as tools: part “graphic” score, part guide, part proposal.
Using playful publishing formats like the Drift Fortune and the Cartonographer, the project turns walking into drawing, drifting into printing, and observing into designing. Graphic design becomes a method to reframe how we encounter built space — blending architecture, perception and speculation.
The work situates itself within the legacy of the Situationist movement, yet looks forward by offering publishing as a transferable and collective design attitude. Whether physical or hypothetical, each intervention reflects on how spaces can be remembered, activated and reimagined.
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